Fitzgerald Cecilio – 4E Sports Reporter
Las Vegas, NV, United States (4E Sports) – Four bidders are fighting to purchase the UFC, the biggest mixed martial arts organization in the world with an estimated value of between $3.5 billion and $4 billion.
According to sources, WME /IMG, China Media Capital, The Blackstone Group and Dalian Wanda Group have submitted their respective bids.
UFC president Dana White said reports of the promotion being on the market are not true, saying “the UFC is not for sale.”
“Yeah, we’re not up for sale,” White said. “We’re always working on deals and our expansion globally. I’ve been saying since this thing came out: No, we’re not for sale”.
However, White said if “somebody shows up with $4 billion, we can talk. We can definitely talk.”
“We’re working on expanding. We’re working on growing the company and moving it other territories like China, Japan and Korea. So yeah, we’re always working on deals,” he added.
Lorenzo Fertitta , who with his brother Frank owned more than 80 percent of the business, while White and the Abu Dhabi government, which, under its Flash Entertainment arm, bought a 10 percent stake in the business for an undisclosed sum in 2010.